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The Content Experiment Podcast

May 17, 2023

If the universe doesn’t magically create a space that’s meant for you (because it won’t), you create it yourself. That’s exactly what Jessica Kupferman did when she and co-founder Elsie Escobar started She podcasts back in 2013 and 2014. After noticing that a lot of podcasters were men and “gurus” who were just interviewing one another, they decided they wanted to do something different.


Fast forward to today, Jessica and She Podcasts is still growing, hosting an active Facebook group, live conferences, a coaching program, a new 501(c)3, and a host of other ventures.


This was such a fun conversation about living up to our parents’ (and society’s) expectations, gaining visibility online, attending in-person conferences, making a space for yourself, why nothing has to be perfect, and so much more.


Listen in!

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About Jessica Kupferman


Jessica Kupferman is an award-winning podcaster and co-founder of the She Podcasts brand, which currently supports 10s of thousands of women podcasters to get and keep their voices out in the world. Her sweet spot is helping podcasters set up systems for growth and training them on how to obtain sponsorship. She also is an internet “Bat Girl” with an odd amount of experience in way too many software services.


When she's not planning the next She Podcasts LIVE, you can find her offering education to independent podcasters on marketing, growth, and sponsorship in the She Podcasts membership. Learn more at