The Content Experiment Podcast supports the idea that content and marketing are ever-moving targets in any business, and it's okay if you don't feel like you're doing it all right all of the time. You have permission to experiment with little tweaks and changes in your content to find what works for you, what increases value for your audience, and what grows your business. And most importantly- what feels good for you. It's not about what the big marketing brands and online gurus think is the right thing. It's about you and your business, your lifestyle, and your values and belief systems.